The Oakland Standard was a two-year experimental initiative by the Oakland Museum of California. Oakland Standard projects, each of which is represented on this website, took many forms, including blogs, workshops, meals, films, and artist installations.
The projects were designed to nurture inquisitiveness, respond to the interests of our local Oakland audience, and support the creativity of artists and the public.
The Oakland Standard was developed following a year of audience research, and reflected a collaboration of curatorial and marketing expertise. It launched in February 2011 and concluded in June 2012.
Project staff were: Claire Ball, Project Assistant; Stijn Schiffeleers, New Media Producer; Sasha Archibald, Project Manager; and René de Guzman, Senior Curator of Art. Oakland Standard staff worked extensively with other Museum staff, including Adam Rozan, Audience Development Manager, and Cynthia Taylor, Assistant Director of Public Programs, as well as with a long list of esteemed collaborators.
Here's some press about our programs.
The Oakland Standard was proudly produced in Oakland, and generously supported by The James Irvine Foundation.
The James Irvine Foundation is a private, nonprofit grantmaking foundation dedicated to expanding opportunity for the people of California to participate in a vibrant, successful and inclusive society. The Foundation’s grantmaking focuses on three program areas: Arts, California Democracy, and Youth. Since 1937, the Foundation has provided over $1 billion in grants to more than 3,000 nonprofit organizations throughout California. With $1.4 billion in assets, the Foundation made grants of $67 million in 2009 for the people of California.
Web design by Amy Balkin; development by Anthony J. Hall.